What you won't see at a BNI meeting
- Your Competitors. BNI positions are exclusive, a rare scenario for any marketing initiative. Ever tried to get exclusive positioning in Yellow Pages or your Local Newspaper or at a Networking Event? No, your focus is diluted with those of your competitors.
- Empty Seats. Developing referrals means building relationships based on trust, confidence, reliability. You cannot achieve this when 'members can come and go as they please'. Without a commitment to be there, people won't be over time. Erodes trust and dilutes the energy of the meeting. This always happens when an organisation opts out of the having an attendance policy. When any BNI member cannot attend they find it easy to arrange for a substitute and we help new members arrange this in advance.
- People Selling to One Another. Networking is the opposite to sales and referrals is far more powerful than networking. Networking is only a part of the referral process and given that 90% of people don't have a follow up system we have to ask you this question. Do you want to be sold to or do you want to develop referral sources? How are you going to make this happen?
What you don't see elsewhere
- Referrals System BNI focus on qualified referrals, not leads or maybes. The person passing you a referral will have established that "their contact is in the market for your product or service and they are looking forward to your call, with anticipation." In some case they may even take you to meet their contacts. At BNI good members know that 'what goes around, comes around and that part of their strategy is to add value to their business by recommending other good people
- Structure and Focus. Good business is about bringing professionals together within a focused environment and the BNI structured approach has been proven to work for over 24 years.
- Coaching, Training, Support. In these economically challenging times, "don't wish it were easier, wish you were better." BNI provides the best coaching and training in how to develop referral strategies anywhere in the world. As a member you have access to this training on a weekly basis in addition to regular workshops and cross chapter networking events.
- Proven Track Record. Success comes with Experience and BNI is the most successful referral organisation in the world. With access to any chapter in the world an International reputation is important. If you want proven results come and join us.
